Our origin

Founded by a former soldier who found breathing so important that he underwent nose surgery for it.
Today he builds breathing tools with Optimice so everyone can breathe freely, without surgery.

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Our Mission

Breathe. Recover. Perform.

At Optimice we believe free breathing is the foundation of everything: deep sleep, fast recovery and peak performance. Yet a large share of people breathe through their mouth day and night, often without realizing it.

That is why we built the AirPro: a reusable magnetic nose strip that opens your nose further than disposable strips. One band that lasts for months, with a fresh self-adhesive tab for every night or workout.

No disposable strips that come loose or irritate your skin, but a system that performs day after day, complemented by mouth tape and accessories for a complete breathing routine.

That is how we help athletes, snorers and everyone in between breathe freely. Every day, every night.

What we stand for

Quality | Simplicity | Results

Everything we do at Optimice has one goal: letting you breathe freely.
Our core values form the foundation of our products and everything we make.

Quality:

From the magnetic band to the skin-friendly tabs: we choose materials that perform day after day and last for months.

Simplicity:

Stick on the tab, click the band, breathe. No unnecessary complexity: solutions that fit naturally into your day and night.

Results:

Change you can feel and notice: breathe more freely, sleep deeper, recover faster and perform better.

With Optimice you do not choose disposable, you choose a well-designed system that lasts.

Our Story

From nose surgery to innovation

Optimice was born from personal experience.
As a soldier, our founder learned what breathing does to your body under pressure: during exercise, in your sleep and during recovery. But he himself struggled to breathe through his nose, and he noticed every day what that cost him in energy, sleep and performance.

The difference was ultimately so big that he underwent nose surgery. Breathing freely completely changed his sleep, his recovery and his daily energy.

Not everyone needs to go under the knife. That is why he built Optimice: breathing tools that open your nose and let your body do what it was made for. We only sell what we use ourselves, every day.

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Moving forward together

A community that inspires and motivates

At Optimice we believe change gets easier when you do not have to do it alone. That is why we are building a community of athletes, sleepers and biohackers who consciously work on their breathing, recovery and performance.

We share knowledge, experiences and insights through our guide, newsletters and real user stories. Not to compare, but to help each other grow.

Whether you have just discovered you are a mouth breather or are training for your next race: in the Optimice community you will find recognition, inspiration and motivation.

We optimice breathing. Every single day.